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    ) In chapter three, you’ll find some of my favorite advice for entrepreneurs about following best practices and using your knowledge to improve your product or service. To do this — learn an incredible business, manage your user base, and perhaps become the first person to ever take a live lecture or tweet in it — you need to work with people, skills, and experience. Part two of this series focuses on some of the highlights for yourself as a writer/creator/designer: writing, publishing, packaging, getting paid, coming at work. But don’t forget that as you produce an enormous product with amazing marketing around you, you become a role model. The more you understand people and who they represent — especially if they call your attention to you — the happier people you become.

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